Chief Operating Officer
Daniel joined Active Day as Chief Operating Officer in January, 2019, drawn by the opportunity to fulfill our important Vison and Mission, understanding the impact this has on the lives of our members and those who care for them. He brings to Active Day a broad perspective and experience with 30 years of operations leadership in senior living, home health, home care and hospice. He has held leadership roles in companies including Life Care Services, Sunrise Senior Living, Addus Home Health, and most recently, held the position of COO of Almost Family. Daniel is committed to achieving excellence in all areas of operations by consistently executing the “Active Day Way” and fulfilling our promise to members, families, team members, referral source and payers alike.
“Adult day care plays a key role in transforming the health care delivery model. We are uniquely positioned to deliver high-quality care and services, effectively and efficiently, while enabling meaningful socialization and purposeful living. This is the “Brighter Side of Caring.” Our growth is affirmation of striving for operational excellence and unwavering commitment to making a real difference in the lives of our members. I am humbled and privileged to serve and lead our amazing team in this important work.”
Vice President of Business Development
Len brings years of experience in healthcare finance and business development. In his most recent role, he served as head of business development for Veterinary Practice Partners, where he built an acquisition platform that greatly accelerated the company’s growth. “Acquisitions are an important part of Active Day’s plan for expansion,” stated Bob Creamer, CEO. “We need to ensure that we are adding centers that align with our mission, as well as provide additional opportunities for growth.” Len will work with the Business Development team to build a scalable process for identifying, building relationships and bringing and bringing new centers in the Active Day family.
“I am looking forward to accelerating Active Day’s growth. As we grow, we bring more of our much needed services to the people who need them most: members and their families.”
Vice President, People and Culture
Cat brings over 10 years of Strategic Human Resources leadership to Active Day, most recently leading HR operations for two Operating groups at DaVita. Cat has a passion for leadership development and employee engagement and has created recruiting, onboarding and development programs to enable business operations and growth. With her focus on People and Culture, Cat looks to transform the way we hire, train and develop our leaders to best support the evolving needs of the communities we serve.
“People are at the core of everything we do. When we invest in our teams, we invest in our communities, bringing the Active Day mission to life.”
National Director of Facilities
Mark brings a unique mix of corporate commercial real estate and facilities management and leadership experience to Active Day, including lease negotiation, site selection, asset management and facilities administration skills. He has served as a Vice President of Real Estate for numerous retail companies including Catherine’s, Five Below and Aerosoles. Additionally, his strong experience in prototype design, facility construction and remodeling programs will serve the organization well as it seeks to standardize and upgrade the centers.
“My most important role is to provide our members with a safe, comfortable, accessible and healthy environment…a place they look forward to coming to every day where they feel at home, are stimulated by the surroundings and enjoy the features of our centers.”
National Director Clinical Operations
As the leader of our clinical team, Debbie will focus on providing the clinical support needed to lead us in a number of critical areas, allowing us to distinguish ourselves as a progressive healthcare provider and a model for the industry. Debbie brings a unique mix of nursing and leadership experience and knowledge to the organization. She previously served as the National Clinical Director for Seniorlink and has had a successful career working in multiple home health organizations. Additionally, she was an Adjunct Professor at the University of Connecticut School of Nursing. Debbie’s strong capabilities in home and community based services will drive Active Day to set the bar for clinical quality in the industry
“The best part of my role is knowing that we make a difference in the lives of our members and their families. Our nurses have the ability to provide not just nursing care, but peace of mind for everyone involved.”
Chief Executive Officer
Bob Creamer joined Active Day as Chief Executive Officer in October 2017. Bob is devoted to growing the reach of Active Day across the country. He brings significant experience leading high growth, multi-state health service organizations. Over the past three decades, Bob has built healthcare delivery models that improve patient outcomes and increase business efficiencies, most notably at Gentiva Health Services. With his guidance, Active Day will continue to raise the profile of adult day health services so that more people can benefit from our services.
“I believe deeply in the power and mission of home and community based services to keep individuals where they want to live. At home and with their loved ones. I have spent the last 10 years focused on allowing folks to stay at home, and I am deeply committed to that mission. That is one of the reasons I am excited about being at Active Day.”
Director of Marketing & Operations
Pam’s commitment to exceptional adult day health services means she is passionate about telling the Active Day story. She not only oversees our branding and marketing initiatives, but also supports day-to-day operations at Active Day centers. With over 20 years of experience in the senior services industry, she has a strong sense of how important quality care is to members, as well as to the health of the overall brand. In prior endeavors, Pam was particularly known for developing signature programs that drove both positive health outcomes and increased occupancy.
“It is an exciting time to be at Active Day as we evolve the company’s mission and grow a culture based on our values. The best part of my job though is visiting our centers and seeing firsthand how we truly enhance the health and happiness of our members.”
Director of Business Development
Howard has been leading Active Day’s Business Development efforts since 2015, during which time the organization has completed the acquisition of 20 centers and expanded into two additional states. In his role, Howard represents Active Day across the country at industry events and in national lobbying and advocacy. He has interacted with hundreds of adult day service centers and companies and brings extensive familiarity with various reimbursement, payor, and business models across multiple states. With a diverse professional background in the healthcare, pharmaceutical, logistics, and financial services industries in both large and small companies, Howard brings a knowledge base that spans financial, operational, human resources, and IT areas. From spending time at our centers and meeting center owners across the country, Howard maintains a deep appreciation for the important role we play in the days and lives of our members. Howard currently serves as a member of the Board of Directors of the National Association of Adult Day Services.
"One of the best parts of my job is the ability to share the Active Day story. I feel that our focus on quality personalized care combined with great business practices makes us a leader in the industry. I am excited to be part of an organization on the cutting edge of providing adult day health services in a way that greatly enhances both the member and the caregiver experience."
Vice President of Information Technology
Active Day recently established this role so that Irvin can lead major technology initiatives on behalf of our brand. These innovations, which improve day-to-day operations at our hundred plus centers, include integrating a new Electronic Health Record (EHR), accelerating our Practice Management System, and engineering a new reporting and data analytics platform. With 16 years of healthcare technology experience, Irvin cites the satisfying opportunity to serve the communities through an amazing organization as the most exciting aspect of his role. He sees a direct link between introducing new technology concepts and enhancing Active Day’s ability to provide quality care.
“The most exciting aspect of my role is the opportunity to work for an amazing organization that provides an important service in the communities we serve. It is an opportunity for me to introduce new technology concepts that aid and enhance our efforts in providing quality care.”
General Counsel and Chief Compliance Officer
With an extensive background in healthcare leadership, Patty understands the importance of how legal and compliance activities can drive and improve business performance and ultimately provide an even stronger member experience. Patty joined Active Day as General Counsel and Chief Compliance Officer in January 2018. She oversees Active Day’s legal affairs, corporate governance, and compliance program, and she directs M&A activities. With more than 20 years of executive level healthcare experience, Patty has supported the M&A activities of DaVita, Inc., served as SVP, General Counsel and Chief Compliance Officer for DentaQuest, Inc., a dental benefits and insurance management company, and fulfilled the role of SVP, General Counsel and Secretary for Gentiva Health Services, a $2 billion publicly traded home health company. The experience and capabilities she brings contribute to a fast-paced growth mentality motivated by the genuine desire to excel with a person-centered approach.
“I believe that much of Active Day’s successes, both those in the past and those that lie ahead, are possible because we conduct our business with high ethical standards. I am proud to be part of a company that has a strong culture of honesty, respect, and accountability to guide us in our day-to-day jobs of providing services to our members and in supporting each other.”
Become part of the team that makes us the premier provider of adult day care and in-home personal health care services. We are currently seeking qualified candidates who have a passion for working and caring for others.